Transform your Shopify store for B2B & Wholesale buyers with Clay. Offer custom & volume pricing and a registration form for seamless wholesale operations.
Imagine a store where your B2B buyers see wholesale prices only on some pages, like product pages, but not on key pages like your cart or checkout. Now imagine a store that doesn’t even show these prices consistently to all B2B & wholesale buyers. Sounds chaotic? We know. That’s why we designed Clay’s B2B Wholesale pricing - to help solve these problems and give your B2B & wholesale buyers a reliable and smooth buying process. No unwanted surprises, no trust issues. Here’s how Clay helps:
Is there a free plan, or do I have to pay from day one?
Clay offers a free plan (called Essential) that lets you create a B2B registration form, set wholesale pricing discounts, and get live chat and call support — with no monthly fee. The free plan supports wholesale pricing for up to 100 SKUs. Paid plans start at $17/month (Standard, up to 1K SKUs), $37/month (Advance, up to 10K SKUs), and $67/month (Premium, up to 100K SKUs), with a 7-day free trial on each paid tier.
Will wholesale prices show consistently everywhere — product pages, cart, and checkout?
Yes, this is a core problem Clay was specifically designed to solve. The app ensures B2B buyers see their wholesale prices reliably across all pages of your store, including the cart and checkout, so there are no unwanted surprises or trust issues during the buying process.
How much pricing flexibility does it offer — can I do tiered or volume-based pricing?
Clay supports percentage discounts, fixed-amount discounts, tiered pricing, quantity/volume pricing, and custom pricing per customer group. You can also set prices independent of retail prices and upload prices in bulk via CSV. Tiered/quantity pricing is available on the Standard plan ($17/month) and above.
Does it work with my existing theme, and how long does setup take?
Clay carries the 'Built for Shopify' badge, meaning it meets Shopify's highest standards for performance, design, and integration with existing themes. Merchants consistently describe setup as easy and user-friendly, with step-by-step resources available and support on hand at nearly any time of day if questions arise — no developer required for most configurations.
Does it support international or multi-currency pricing for global B2B buyers?
Yes, multi-currency and Shopify Markets integration are supported, allowing you to set static or dynamic currency pricing for international wholesale buyers. However, multi-currency support is only available on the Premium plan at $67/month.
What tools does it integrate with — does it work with Shopify Flow, POS, or other apps?
Clay integrates with Shopify Flow, Shopify Admin, Customer Accounts, Checkout, Filter and Search apps, Page builder apps, Discount and Bundle apps, and Shopify Point of Sale (POS). POS wholesale pricing support is available on the Premium plan. The app also offers API access for price updates on the Premium tier.
What do other merchants say about the support team?
Support is one of the most frequently praised aspects of Clay, with a 5.0 rating across 186 reviews (98% five-star). Merchants highlight fast responses via live chat, email, and calls, with multiple reviewers noting the team actively incorporates feedback and ships new features based on merchant requests. One merchant noted the support team responds 'at nearly any time of the day.'
