Crush pics Image Optimizer reduces the file size of your store’s images and speeds up your store’s loading time. Smaller image sizes = quicker page speed. App also offers intuitive ways to optimize your images for SEO. By renaming your images and ALT tags to describe the product they represent, you’ll help search engines categorize your images more effectively. Choose your compression and renaming settings once and let Crush pics work away in the background optimizing and renaming on the go
Pricing
Free
Free
25 MB (one-time)
Product images only
30-day backup
Micro
$4.99 /mo
500MB of images/month
Automatic & manual compression
Product & Asset images
SEO + ALT Renaming
30-day backup
Pro
$9.99 /mo
2GB of images/month
Automatic & manual compression
Product & Asset images
SEO + ALT Renaming
30-day backup
Advanced
$19.99 /mo
5GB of images/month
Automatic & manual compression
Product & Asset images
SEO + ALT Renaming
30-day backup
Frequently asked questions
Is there a free plan, or do I need to pay to get started?
Crush offers a free plan, but it is very limited — it provides a one-time 25 MB allowance covering product images only, with a 30-day backup. Paid plans start at $4.99/month (Micro: 500 MB/month), $9.99/month (Pro: 2 GB/month), and $19.99/month (Advanced: 5 GB/month), all of which include automatic and manual compression, product and asset images, SEO + ALT renaming, and a 30-day backup.
Will it actually speed up my store — what kind of results can I expect?
Merchants have reported measurable speed gains after using Crush. One merchant noted their Lighthouse performance score jumped from 64 to 90. Another reported image sizes were reduced by over 60%, and a Shopify Plus partner stated Crush consistently reduced image sizes by upwards of 30% — even on images already compressed by other tools. Results will vary depending on how optimized your images already are.
Does compression affect my image quality — will my product photos look worse?
Crush uses multiple compression algorithms (balanced, conservative, or custom) so you can control the quality-versus-size tradeoff. Merchants widely report no noticeable quality loss, and the app stores your original images for 30 days so you can restore them at any time if you're unhappy with the result.
How much manual work is this — can I really set it and forget it?
Once you configure your compression and renaming settings, Crush automatically compresses all existing images and continues to process new images as they are uploaded, running in the background without further input. However, some merchants note that the free plan only supports manual optimization, and a few reviewers have mentioned automation can occasionally be slow to kick in on paid plans.
Does it also help with SEO, or is it just image compression?
Crush includes SEO-focused tools: it can automatically rename your image file names and ALT tags to describe the products they represent, helping search engines categorize your images more effectively. You can create filename and ALT text templates for bulk, automatic optimization across your entire catalog.
What happens to my original images if I uninstall or don't like the results?
Crush keeps a copy of your original images for 30 days and offers a one-click 'Restore to Original' feature, so you can revert individual images or your full catalog within that window. After 30 days, the originals are no longer retained, so if you plan to uninstall, do so within that period.
What do other merchants say about the support team and overall reliability?
The app holds a 4.8-star rating from over 470 reviews on the Shopify App Store, with 91% being 5-star. Merchants highlight responsive and effective customer support. The main reliability concern noted in recent reviews is a UI redesign that temporarily removed manual compression (since fixed), and occasional delays in automation triggering — both of which the developer has been actively addressing based on merchant feedback.
