Empower your Shopify store with unlimited product options. From jewelry engravings to texture preferences & beyond, use extra product variants fields for more sales. It goes beyond simply creating product variants, the product customizer app creates unlimited variant options including image & color swatches and image & file upload fields for full product personalization. More than just a product customizer, it empowers merchants to up-charge for custom product options to boost revenue.
Is there a free plan, or do I have to pay from day one?
PC ‑ Custom Product Options offers a genuinely free plan that covers unlimited basic option fields (text, radio buttons, dropdowns, checkboxes) across unlimited products, with no time limit. Paid plans start at $8.90/month (Basic) and $18.90/month (Premium), both with a 14-day free trial. Annual billing saves up to 34%.
What do I actually get on the free plan vs. paid — and which tier do I really need?
The free plan covers foundational field types: line text, paragraph text, radio buttons, dropdowns, and checkboxes. The Basic plan ($8.90/mo) unlocks 10+ field types including file upload, date picker, font picker, and color/image swatches, plus bulk option templates. The Premium plan ($18.90/mo) adds conditional logic (show/hide fields based on prior selections) and per-option upcharge pricing — the two features most merchants selling personalized products will want.
Can I charge customers more for specific customization choices (e.g., engraving, rush processing)?
Yes, but only on the Premium plan ($18.90/mo). The app calls this 'upcharge pricing' and lets you add a dollar amount to specific option values — for example, charging extra for engraving or a premium material. This feature is not available on the Free or Basic plans.
Will this app slow down my store or hurt my page speed?
PC ‑ Custom Product Options holds the 'Built for Shopify' badge, meaning it meets Shopify's highest standards for performance, design, and integration. Merchant reviews frequently note 'seamless Shopify integration and reliable performance,' with many long-term users (4+ years) reporting no ongoing issues. No specific speed-impact data is published, but the Built for Shopify certification is a strong signal of storefront performance care.
Will it work with my existing Shopify theme, or do I need a developer to set it up?
The app is designed to work across Shopify themes without requiring a developer — reviews consistently describe it as 'very easy to use' with straightforward setup. It also integrates with Shopify's Checkout and Admin. For edge cases (e.g., a heavily customized theme), the support team actively assists with integration, including fixing compatibility issues on weekends.
What do other merchants say about the support team — is help actually available when I need it?
Support is a consistent highlight across 1,011 App Store reviews (4.7-star average). Merchants specifically praise the team for resolving issues quickly, including on weekends and holidays. One merchant noted support 'fixed a cart issue on a Saturday night,' and the app's Shopify listing summary states support offers 'personalized assistance through calls and video meetings, even on weekends and holidays.'
How long has this app been around — is it stable and actively maintained?
PC ‑ Custom Product Options launched on the Shopify App Store on November 5, 2012, making it one of the most established product options apps available — over 12 years old. The developer (Product Customizer, based in New York) claims 7,200+ Shopify brands use the app. Its 'Built for Shopify' badge confirms it continues to meet Shopify's current standards for performance and integration.
