EasyFlow Product Options icon

EasyFlow Product Options

Built for Shopify

by StorewarePartner

Unlimited custom product options & variant options for Shopify: text box, swatches, file upload, date picker, checkbox, price add-ons & conditional logic.

4.9(423 reviews)· Free plan available
Custom product options: swatches, text box, file upload & more
Product personalizer options styled to match your theme
Product add-ons with price add-ons on the product page
Fast-loading variant options on the storefront
Conditional logic to show/hide options
Reusable option sets: bulk edit/apply to customize products

About this app

Break Shopify's 100-variant limit with unlimited custom product options & variant options. Let customers personalize & customize products with text boxes, dropdowns, checkboxes, radio buttons, color & image swatches, file upload, date picker & multi-select. Sell product add-ons with price add-ons, upcharges & multi-currency dynamic pricing to raise AOV. Conditional logic shows/hides options, works with Shopify variants, bulk edit/apply option sets & live preview. Fast-loading storefront.

Pricing

Free

Free

  • Up to 20 Products
  • 5 Option Sets
  • Conditional logic
  • Bulk edit/apply
  • All option types (except File Upload)

Growth

$9.99 /mo

  • Up to 100 Products
  • 15 Option Sets
  • All Basic Product Options
  • File Upload
  • Price Addon

Scale

$29.99 /mo

  • Up to 500 Products
  • 30 Option Sets
  • All Basic Product Options
  • File Upload
  • Price Addon

Enterprise

$149.99 /mo

  • Unlimited Products
  • Unlimited Option Sets
  • All Basic Product Options
  • File Upload
  • Price Addon

Frequently asked questions

Is there a genuinely free plan, or will I be forced to upgrade right away?

EasyFlow offers a truly free plan that covers up to 20 products and 5 option sets, includes conditional logic, all option types except File Upload, and even removes the watermark — with no hidden charges. Paid plans start at $9.99/month (Growth, up to 100 products) and go up to $149.99/month (Enterprise, unlimited products), with a 25% discount on annual billing. Paid plans include a 7-day free trial.

Will this app slow down my store's product pages?

Performance is a stated priority for EasyFlow — the app is built to load fast on the storefront even with complex customization setups. Multiple merchant reviews confirm they experienced no slowdowns or performance dips after installing it, and third-party comparisons highlight EasyFlow's speed as a key differentiator over competing apps.

What types of product options can I actually create with this app?

EasyFlow supports a wide range of input types including text boxes, multi-line text boxes, image/color swatches, dropdowns, checkboxes, radio buttons, buttons, number fields, date pickers, and file uploads. You can also add conditional logic to show or hide options based on customer selections, and it works natively with existing Shopify variants.

Can I charge extra for certain options, and does it work for international/multi-currency stores?

Yes — EasyFlow supports smart price add-ons that let you charge extra for specific option values (e.g., engraving fees, premium upgrades, gift wrapping). These price add-ons include multi-currency support, so upsells work correctly for international customers regardless of their local currency. Price add-ons are available on the Growth plan ($9.99/month) and above.

How easy is setup — can I do it without a developer?

Setup is designed to be no-code and merchant-friendly. Reviewers consistently describe the installation as smooth and the dashboard as intuitive, with one merchant noting it 'did not take me long to add options to my products.' The app also offers bulk edit/apply tools so you can copy and apply option sets across multiple products without repetitive manual work.

Does it work with my existing theme and other Shopify apps I'm already using?

EasyFlow carries the 'Built for Shopify' badge, meaning it meets Shopify's highest standards for performance, design, and integration. It is listed as compatible with PageFly, page builders, the Buy Now Button, Slide Cart Drawer, UpPromote, and Checkout. Reviewers also note that options appear native to their store's design without requiring any theme modifications.

What is the support experience like if I run into problems?

Support is one of EasyFlow's most praised attributes — it holds a 4.9-star rating from 374 reviews, with 98% being 5-star. Merchants specifically highlight fast response times via live chat, and some have received one-on-one assistance including video calls. Named team members such as Jen, Nicole, Martha, and Amit are frequently called out for going above and beyond during setup and customization.