Increase sales and repeat purchases, save on acquisition costs, and boost customer lifetime value with a points, referral, and VIP program from Smile.io
Smile makes it easy to create a fully branded loyalty program that keeps customers coming back. Reward purchases with points, offer exclusive VIP perks, and thank your biggest fans for sharing with friends. Run engaging promotions like 2x points weekends and special VIP pricing to drive conversions, amplified across every channel with Klaviyo. Powerful analytics give you clarity, confidence, and benchmarks against top brands. Join thousands of Shopify merchants growing with Smile today!
Is there a free plan, or will I need to pay from day one?
Smile offers a free plan that supports up to 200 monthly orders and includes points, rewards, referrals, full branding customization, multi-language support, and Shopify POS compatibility. Paid plans start at $15/month (Essential, up to 500 orders) and scale up to $199/month (Growth, up to 2,500 orders), each unlocking progressively more features like VIP tiers, bonus events, and deeper integrations. A 14-day free trial is available on all paid plans.
Which key features are locked behind higher-tier plans — and will I hit a wall on the free or lower plans?
Several important features are gated behind higher plans: VIP tiers and points expiry require the Growth plan ($199/month), checkout redemption requires Shopify Plus, and API access is only available on the Plus plan ($999/month). Merchants on lower plans have noted frustration that features like redeeming points directly at checkout or running advanced analytics aren't accessible without upgrading.
Does it integrate with the tools I'm already using, like Klaviyo, ReCharge, or Judge.me?
Smile integrates with 30+ popular tools including Klaviyo, Judge.me, Gorgias, Mailchimp, ReCharge, Loox, Shopify Flow, and Shopify POS. However, the number of active integrations you can use is capped by plan — Essential allows 1 integration, Standard allows 2, and Growth unlocks unlimited integrations.
How long does setup take — can I do it without a developer?
Setup is straightforward and requires no coding. Multiple merchants report being able to integrate Smile with their Shopify store in minutes and launch a loyalty program without developer help. The app manages entirely within the Shopify dashboard, and Smile provides tutorials, how-to guides, and responsive support to assist with configuration.
What do other merchants say about the support team?
Support is consistently praised across the Shopify App Store, G2, and GetApp reviews — merchants highlight responsive, hands-on assistance available even on weekends. Smile offers support via live chat, email, and a knowledge base, with 24/7 priority support available on higher-tier plans. A small number of reviews flag occasional downtime during maintenance windows as a pain point for global or in-store merchants.
Does it work for both my online store and physical retail (Shopify POS)?
Yes, Smile supports omnichannel loyalty and works seamlessly with Shopify POS, allowing customers to earn and redeem points both online and in-store. Merchants who use both channels report a smooth, unified experience. Note that Smile's POS support is specific to Shopify POS — it is not compatible with third-party POS systems like Lightspeed.
Is Smile trustworthy and will it slow down my store?
Smile has earned the 'Built for Shopify' badge — Shopify's highest quality certification for apps — meaning it meets strict standards for performance, design, and data security. It is also Shopify Plus Certified, and is trusted by over 100,000 merchants including brands like Polaroid and Liquid Death. Merchants consistently describe the app as reliable and smooth-running, with no significant performance concerns reported.
