by YotpoPartner
Easily collect and display product reviews (photos and videos) and ratings to showcase social proof, build trust, and boost sales.
Yotpo product reviews and ratings drive sales and help you better understand your customers. Collect more trustworthy reviews, photos, and videos, with in-mail review requests, SMS, and AI-powered prompts. Reach more shoppers by displaying your reviews and ratings on social media and search engines, like Google. Own all of your reviews and easily moderate them. Access detailed analytics to boost conversions. Plus, connect Yotpo Reviews with SMS, Email, and Loyalty.
Free
Free
Starter
$15 /mo
Pro
$119 /mo
Used by 38,216 Shopify stores
Data sourced from StoreLeads
Yotpo offers a free plan that supports up to 50 monthly orders and includes automatic review requests, an email templates library, sentiment and profanity checks, on-site review display, and email support. Paid plans start at $15/month (Starter) and $119/month (Pro), with pricing that scales based on your store's monthly order volume.
Yotpo is described as a plug-and-play app that installs onto your Shopify store with a few clicks from the App Store. The setup flow walks you through configuring automated review request emails and customizing the on-site review widget, and non-technical merchants can follow the instructions themselves — though Yotpo's support team is available to help with theme integration if needed.
Yes. Yotpo has an official Google partnership that allows your product ratings and reviews to be syndicated to Google, enabling star ratings to appear in Google Shopping ads and organic search listings. Google Seller Ratings and Google Shoppable Ads are available on the Starter plan ($15/month) and above.
Yotpo integrates natively with Klaviyo, Shopify Flow, Shopify Checkout, Facebook, Instagram, Google, SMSBump, and PageFly, among others. It is also an official Shopify Plus Technology Partner, and its loyalty data can be surfaced directly inside Klaviyo's Customer Hub for connected post-purchase experiences.
Photo and video review collection is available on the Starter plan ($15/month) and above — it is not included in the free plan. Yotpo uses AI-powered Smart Prompts and customizable review forms to encourage customers to submit rich, media-rich reviews via email or SMS requests.
The majority of merchants praise Yotpo's support team as responsive, knowledgeable, and effective — the app holds a 4.8-star rating across 4,400+ reviews on the Shopify App Store, with 92% being 5-star. A minority of negative reviews cite frustrations with AI-first ticket routing before reaching a live agent, though Yotpo confirms real team members are available once a ticket is created.
Yes, Yotpo supports review migration and import from other platforms, so you won't lose your existing review history when switching. Yotpo also states that merchants own all of their reviews and can export them at any time, giving you control over your data if you ever decide to leave the platform.