by Social SnowballPartner
Ready to improve your customer acquisition costs? Social Snowball makes it easy to build, launch, and automate your word-of-mouth marketing program...
Ready to improve your customer acquisition costs? Social Snowball makes it easy to build, launch, and automate your word-of-mouth marketing programs. Whether you want to turn your customers into revenue-generating affiliates or launch a TikTok influencer program, Social Snowball is the control center that lets you configure programs, track referral sales, send commission rewards, save content, and automate it all.
Snow Day
$249 /mo
Blizzard
$899 /mo
Used by 3,276 Shopify stores
Data sourced from StoreLeads
The app is free to install, but paid plans are required to use it. The Snow Day plan costs $99/month plus a 3% fee on all revenue generated through affiliates. The Blizzard plan costs $499/month with no revenue commission fee, and includes a dedicated account manager and enterprise Slack support. A custom tier is also available for larger brands.
Setup is designed to be no-code and fast. After connecting the app to your store, you define the affiliate discount percentage and commission rate, and the system automatically creates a unique affiliate code for every customer who makes a purchase. The post-purchase thank-you page feature and signup form embed are both configurable without any coding, and most merchants report launching their first program in minutes.
Snowball automatically enrolls every customer as an affiliate the moment they complete a purchase — no manual action required. Customers are immediately shown their unique affiliate link or discount code on the thank-you page, so they can start sharing right away. You can also add a signup form to any page of your store to recruit non-buying visitors as affiliates.
Yes — Klaviyo is a first-class native integration. Snowball creates eight trigger events you can use to build custom Klaviyo email and SMS flows (e.g., post-purchase, post-signup, post-referral-sale), and it syncs custom affiliate properties like discount codes and payout values directly into your Klaviyo profiles. The app also integrates with Zapier, Tremendous, KnoCommerce, TikTok Shop, Instagram, Postscript, Sendlane, Skio, Stay AI, and more.
Snowball supports bulk payouts sent in just a few clicks, with options including instant cash, PayPal, ACH bank transfers, gift cards, and card payouts — including multi-currency support. You can also set automated payout rules, maturation periods (to account for refunds), and tiered commission structures based on affiliate performance.
Snowball includes a 'SafeLinks' feature that lets affiliates share a trackable link that only reveals the discount code at the moment of purchase, preventing codes from being scraped and posted to coupon sites. The app also includes built-in fraud protection tools such as blocking self-referral commissions. Note that some reviewers have flagged occasional over-attribution issues, where orders from other channels (e.g., Facebook ads) were also tagged as affiliate referrals.
Support is one of the most consistently praised aspects of the app — merchants report fast, helpful responses, often within an hour, and highlight the team's willingness to walk users through setup step by step. The app holds a 4.7-star rating across 187 Shopify App Store reviews, with 91% being 5 stars. A small number of negative reviews mention bugs and, in rare cases, billing issues after uninstalling, so it's worth confirming cancellation directly with the team if you decide to stop using the app.