The app helps you create and manage high-quality product feeds for Google, Facebook, TikTok, Pinterest,... It allows you to customize feed attributes with flexible mapping tools, automation rules, and localization support for different markets. It works seamlessly with Shopify Markets, headless stores, and review and translation apps like GTranslate, Weglot, and Translate & Adapt... You can set up accurate conversion tracking, including GA4, Google Ads tags, Facebook pixels, Pinterest, and AWIN.
Is there a free plan, or will I need to pay to get started?
Yes, Multifeed Google Shopping Feed offers a permanent free plan that supports up to 1,000 variants/SKUs (10 products), GA4 and 2 conversion tracking tags, and feeds in XML, TSV, and CSV formats. Paid plans start at $5.95/month for up to 1,000 products and 2 feeds, scaling up to $25.95/month for 10,000 products, 6 feeds, and personal setup assistance. All paid plans come with a 7-day free trial.
Which advertising channels and platforms does this app support — is it just Google, or more?
The app goes well beyond Google. It supports product feeds for Google Shopping, Facebook, TikTok, Pinterest, Bing, Bol.com, Klaviyo, and custom feeds for any platform. Feed formats include XML, TSV, and CSV, and the app also handles conversion tracking for GA4, Google Ads, Facebook Pixels, Pinterest, and AWIN.
Does it work for international stores selling in multiple currencies and languages?
Yes — multi-currency and multi-language support is a core feature. The app creates localized feeds for multiple currencies, languages, and domains, and works seamlessly with Shopify Markets, Global-e, and popular translation apps like GTranslate, Weglot, and Translate & Adapt. One merchant noted using it to send feeds to Google Shopping for over 19 countries.
How much control do I have over customizing feed attributes — can I fine-tune what gets sent to Google?
Customization is one of the app's strongest points. It offers expression-based attribute mapping, custom rules, custom labels, metafield support, and product/variant/image filters. You can set feed data (like category or gender) based on collection or product data — for example, "title contains a specific word" — and apply different settings per collection or per individual product.
What do other merchants say about the support team?
Merchant reviews are overwhelmingly positive about support. Reviewers describe the team as "hyper responsive," technically knowledgeable about both Shopify infrastructure and Google Merchant Center policies, and willing to go the extra mile — including communicating with Google support on a merchant's behalf and recording Loom videos to explain fixes. The app holds a 4.9-star rating across nearly 1,000 reviews, with 97% being 5-star.
Does it work with headless stores or non-standard Shopify setups?
Yes, the app explicitly supports headless stores in addition to standard Shopify storefronts. It also integrates with review apps (Judge.me, Loox, Stamped, Yotpo, Okendo, Growave), translation apps (GTranslate, Weglot, Translate & Adapt), and all Shopify native language API translator apps, making it flexible for customized store setups.
How frequently does the feed sync, and can I control the schedule?
The app supports both manual and scheduled syncing, and on paid plans you can set multiple schedules and refresh feeds at specific times of day as frequently as needed. It also supports real-time updates, so product data like pricing and inventory stays current. Built-in error validation lets you see and fix feed issues directly inside the app.
