DelightChat is a CRM helping Shopify merchants automate support and marketing using the official WhatsApp Business API with green tick verification. Engage customers with automated & personalized messages to recover carts, confirm & convert COD orders, send order confirmations, review requests and auto-sync products to WA catalog. Our omnichannel helpdesk centralizes conversations from WA, IG, FB, Email, and Live Chat - helping teams respond faster with AI Assist, chatbot, smart routing.
Is there a free plan, or do I need to pay from day one — and what do I actually pay for?
There's no permanent free plan, but all paid plans include a 14-day free trial with no credit card required. Paid plans start at $29/month (Startup: 500 support tickets, 2,500 marketing contacts), $99/month (Scale: 2,000 tickets, 10,000 contacts), and $299/month (Growth: 6,000 tickets, 30,000 contacts). Be aware that WhatsApp conversation fees charged by Meta are additional — DelightChat passes these through at cost with no markup, but they can add up and result in overage charges if contact limits are exceeded.
Will I get hit with unexpected extra charges beyond my monthly plan fee?
Yes, this is a real risk to watch for. WhatsApp charges conversation-based fees (set by Meta) on top of your plan fee, and plans have marketing contact limits — exceeding them triggers overage charges billed through Shopify. At least one merchant reported being charged over $150 in unplanned overage fees over three months because contact usage wasn't easy to monitor. DelightChat has acknowledged this and stated they're improving billing visibility, so check the billing page regularly.
Does the app use the official WhatsApp Business API, or is it a workaround that could get my number banned?
DelightChat uses the official WhatsApp Business API with green tick verification — not a third-party workaround. Setup costs nothing extra, and their team guides you through getting verified. You can also port an existing WhatsApp number (keeping your green tick and messaging tier) from another provider to DelightChat.
What channels and tools does this cover — is it just WhatsApp, or does it replace my whole helpdesk?
It's a full omnichannel helpdesk, not just WhatsApp. The unified inbox consolidates WhatsApp, Instagram DMs & comments, Facebook Messenger & comments, Email, and Live Chat in one place. It also includes an AI chatbot, AI-assisted reply drafting (GPT-powered), canned responses, smart ticket routing, a self-service widget, and a mobile app for on-the-go support.
How long does setup take — can I do it without a developer?
Most merchants report the platform is easy to use even without a technical background. A 1:1 onboarding call is included on Scale and Growth plans (covering WhatsApp setup, automations, broadcasts, team access, and message templates), and the Growth plan offers done-for-you onboarding. The Startup plan does not include a personalized onboarding call, so solo merchants on that tier may need to rely on documentation and support chat.
Does it integrate with Shopify Flow, and what automations can I actually set up?
Yes, Shopify Flow is a supported integration on all plans. You can trigger WhatsApp messages directly from any Flow workflow using DelightChat as an action. Native automations include abandoned cart and checkout recovery, order confirmations, COD verification and COD-to-prepaid conversion, order tracking updates, review requests, and back-in-stock alerts (available as a paid add-on on Scale/Growth plans). Razorpay is also supported as a payment gateway integration.
What do other merchants say about the support team, and what happens to my data if I uninstall?
The support team is widely praised — the app holds a 4.8/5 rating across 210 reviews, with 90% being 5-star, and merchants frequently highlight fast, responsive, and patient support staff. On uninstalling: removing the app from Shopify ends access immediately, and DelightChat states they refund any unused portion of the current billing cycle. Note that any remaining WhatsApp marketing balance is a separate matter and worth clarifying with their team before cancelling.
DC: WhatsApp Marketing + API — Shopify App | Ecomgraph