Loop is the AI operations platform built for retention. Loop unites tracking, order editing, returns management, shipping, exchanges, fraud prevention and more into one AI-powered platform. Loop Intelligence learns from orders and shopper behavior to improve decisions over time - reducing return costs, preventing abuse, increasing exchanges, and delivering shopper confidence through predictable experiences.
Is there a free plan, or do I need to pay from day one?
Loop offers a free plan called Checkout+ that includes US & Canada domestic return labels, Return Bars, and basic features. Paid tiers start at $155/month (Essential) and $340/month (Advanced). The most revenue-retaining features — Shop Now, Instant Exchange, and Bonus Credit — are locked behind the $340/month Advanced plan.
Will the most powerful exchange features (Shop Now, Instant Exchange, Bonus Credit) cost extra?
Yes. Shop Now, Instant Exchange, and Bonus Credit are only available on the Advanced plan at $340/month. These are the features that most differentiate Loop — allowing customers to browse your full catalog during a return, receive new orders immediately before the original item ships back, and get bonus store credit to choose credit over a refund.
How long does setup take — can I do it without a developer?
For Shopify brands, Loop typically goes live in 15 to 45 days. Merchants report that onboarding documentation is comprehensive and easy to follow, and that non-developers can configure and run the app largely on their own, with responsive support available if needed.
Does it integrate with tools like Klaviyo, Gorgias, and ShipHero?
Yes. Loop integrates natively with Klaviyo, Gorgias, ShipHero, Shopify Flow, NetSuite, Attentive, Global-E, and over 120 other partners. These integrations keep data synchronized across your ecommerce, logistics, and support systems without manual workflows.
What do other merchants say about the support team?
The app holds a 4.7-star rating across 406 reviews on the Shopify App Store, with 88% five-star ratings. Merchants frequently praise responsive customer success managers and fast issue resolution. A minority of negative reviews mention inconsistent support response times for urgent or edge-case issues.
Does it work for international or multi-currency stores?
Yes. Loop supports domestic and international brands, including those in the UK, EU, Australia, and New Zealand, with broad carrier coverage and regional integrations for cross-border returns and shipping. Notable international brands using Loop include Represent, Oh Polly, Princess Polly, and Kulani Kinis.
How does Loop protect against return fraud?
Loop includes AI-powered fraud prevention that identifies suspicious return behavior patterns, serial returners, and potential abuse before approvals are granted. It also supports customer blocklists, custom rules, and conditional Workflows to flag or restrict high-risk returns automatically, drawing on data from over 200 million shopper journeys.